4 Lies Keeping You Stuck From Starting a Business (or Something New) — And the Women Who Prove You Wrong

Starting something new - whether it’s launching a business, a passion project, or stepping into a fresh chapter - can feel overwhelming. Often, what holds us back isn’t lack of ability or opportunity but the lies we tell ourselves. These lies create invisible barriers, keeping us stuck.

Let’s uncover four common lies many women believe and celebrate the inspiring women who have shattered these myths by starting anyway.

Lie #1: “I’m Too Shy”

Being shy doesn’t mean you can’t be a powerful entrepreneur or leader. Shyness is often mistaken for a lack of confidence, but many successful women embrace their quieter nature and use it as a strength. Melanie Perkins, co-founder and CEO of Canva, started her business journey quietly but with a bold vision. She has transformed the way millions design graphics worldwide. This proves you don’t have to be the loudest voice to create a global impact. Starting doesn’t mean changing who you are. It means using your unique style to make a difference.

Lie #2: “I’m Too Old”

Age is just a number. If you think you’re “too old” to start something new, think again. Many women have launched successful businesses later in life, proving that passion and experience often outweigh youth. Vera Wang didn’t enter the fashion industry until her 40s, and Martha Stewart launched her empire in her 50s. Your wisdom and life experience are incredible assets waiting to be harnessed.

Lie #3: “I Have No Qualifications”

You don’t need a fancy degree or formal certification to start. What matters is your drive to learn and grow. Anita Roddick, founder of The Body Shop, had no formal qualifications in business but had a passionate commitment to ethical products and social activism. Her vision built a global brand that changed the beauty industry and proved that passion and values can outshine any diploma.

Lie #4: “I Have No Capital”

Money worries stop a lot of women from starting, but you don’t always need a big investment to begin. Starting lean and creative can get you far. Sara Blakely, founder of Spanx, started with $5,000 of her own savings and a big dream. She found ways to bootstrap her business until it grew. Today, there are countless low-cost or no-cost tools and platforms to help you start small and scale up.

The Truth is — You Are More Ready Than You Think

These lies thrive because they’re easy to believe, but they don’t reflect reality. The women who’ve overcome these doubts aren’t superhuman — they just chose to start anyway.If you’re holding back, remember:

• Your personality can be your power.

• Your age brings wisdom and perspective.

• Learning is a journey, not a barrier.

• Creativity can overcome financial limits.

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What’s the smallest step you can take today to prove these lies wrong? Your story could be the next inspiration for women everywhere.

If you’re ready to break free and start your new journey, the best time is now.